RVT.com Unveils Two New Marketing Products for RV Dealers and Industry RVT.com, the leading Internet classifieds ad site for new and used RVs for sale, is introducing two new marketing products for RV dealers and RV industry that include Targeted Remarketing and Large Rectangle RV Description (RVDP) Display Ads.

Sumas, WA (PRWEB) Dec 06, 2013

The new RVT.com Targeted Remarketing product uses sophisticated tracking data to target a highly specific group of people using RVT.com, then serves an advertisers banner ad to each individual in that group, as they traverse various websites across on the Internet.

For example, using the RVT.com Targeted Remarketing Campaign, a dealer could target people who have viewed RVs in California and Oregon on RVT.com in the past 15 days, RV shoppers who have viewed Class A RVs on RVT.com in the past 30 days or even RV shoppers who have viewed a competitor’s listings on RVT.com in the past month.

“This new targeted marketing product allows us to pull very qualified prospects for any RV dealership or company interested in getting their message to RV consumers, and allows them to promote their business in ways they have never done before,” said Shawn Friesen, Senior VP of RVT.com. “Dealer ads are served to these prospects across the Internet, at just the right time…when they are in the market to buy! This is a revolutionary new marketing product for the RV industry, that allows other companies access to our massive RV consumer base.”

The new RVT.com Large Rectangle (R)VDP Display Ads appear in RV description pages, which are the most viewed pages on RVT.com, and often the first page a visitor lands on from a Google or Bing search. Not only do these pages advertise dealer inventory and generate shopper inquiries, they are a prime opportunity for dealers to highlight the benefits of their dealership.

Using this new top performing display ad, dealers can now reach RV consumers on all of their listings with a personalized dealership message. The large rectangle size (336×280 pixels) gives dealers ample room to advertise current sales or specials, as well as the benefits of shopping at the dealership. The banner can be linked to a dealer website or custom landing page.

For more information:
Dealers visit https://www.rvt.com/rv-display-advertising-dealer.php
Industry visit https://www.rvt.com/rvt-manufacturers.php

About RVT.com
RVT.com is North America’s leading RV Classifieds provider and part of a larger network of RV related websites with over 9.2 million annual consumer visits, featuring over 60,000 new and used RVs for sale by owner and dealer. Built on a platform of Bringing RV Buyers and Sellers Together, RVT.com has assisted in the sale of more than 55,000 RVs since 2002, and currently showcases inventory for nearly 700 RV dealerships.

RVT.com Reports 13 Percent Jump in RV Shopper Traffic; New Self-Serve Advertising Option Spurs Industry Interest RVT.com reports that visitor traffic for its industry-leading Internet classifieds for new and used RVs is up 13 percent over 2010; the website has also added a new self-serve advertising option that allows RV dealer and industry advertisers to purchase and manage banner and display ads more quickly and easily.

Sumas, WA (PRWEB) February 23, 2011

RVT.com, the leading Internet classifieds ad site for new and used RVs for sale, travel and 5th wheel trailers, motor homes and campers, reports that its website visitor traffic has increased more than 13 percent over 2010, and has added a new self-serve advertising option that allows industry advertisers and dealers to purchase, manage and track their online banner advertisements more quickly and easily.

Currently, RVT.com generates more than 300,000 unique visitors and four million page views per month, making it the leading source for RV buyers, sellers and dealers. Visitor demographics for RVT.com include:

  • 57 percent male;
  • 55 percent have household incomes of more than $75,000/year;
  • 59 percent are college or post graduates;
  • 80 percent of visitors are shopping for an RV.

In addition, RVT.com has teamed with iSocket to provide RV dealers and industry advertisers with a quick, convenient way to select an exceptionally targeted online display ad package and easily set up an ad. Advertisers can now order and start premium campaigns in minutes – targeting any demographic by geography or type of RV — and buy, manage and track multiple campaigns from one page, all at no extra cost.

“The rise in website visitors to RVT.com is welcome news for RV sellers, dealers and the industry. This increase tracks with reported industry trends that show the rising release of a pent-up demand for new and used RVs among consumers,” said Shawn Friesen, RVT.com marketing director. “Our primary job is to make it easier for RV buyers and sellers to find each other, to connect the RV industry with the RV shopper and vice versa. We are constantly innovating to this end.”

In December, RVT.com introduced the new RVT.com Buy & Sell Magazine for iPad, a dynamic tablet-formatted digital magazine that allows RV shoppers to browse or search RVT.com’s entire inventory of over 45,000 new and used RVs for sale from more than 450 RV dealers and thousands of private sellers. The free iPad app is available for download here on iTunes.

RVT.com’s Mobile iPhone app puts all the features and functionality of its industry-leading RV classifieds website directly in the hands of RV buyers, sellers and dealers. The free iPhone app is available for download here on iTunes.

About RVT.com
RVT.com is North America’s leading RV Classifieds provider and part of a larger network of RV related websites with over 500,000 monthly visits, showcasing 40,000 new and used RVs for sale by owner and dealer. Built on a platform of Bringing RV Buyers and Sellers Together, RVT.com has assisted in the sale of over 45,000 RVs since 2002, and currently hosts inventory for over 450 RV dealerships.

RVT.com Adds iPad, Facebook and Google DFP Functionality for More Powerful Online Marketing Presence RVT.com has launched an iPad RV Shopper magazine, a Facebook Marketplace presence and integration with Google DFP (Dart for Publishers) for targeted RV ad placement by geography, category or keyword.

Sumas, WA (PRWEB) November 17, 2010

RVT.com, the leading Internet classified ad site for new and used RVs for sale, travel and 5th wheel trailers, motor homes and campers, has launched three new online marketing initiatives, including an iPad RV shopper magazine, a Facebook Marketplace presence and a new partnership with Google DFP (Dart for Publishers) for targeted RV ad placement by geography, category or keyword.

The new RVT.com Buy & Sell Magazine for iPad, the first of its kind, is a dynamic tablet-formatted digital magazine that allows RV shoppers to browse or search RVT.com’s entire inventory of over 40,000 new and used RVs for sale from more than 430 RV dealers and thousands of private sellers.

“This dynamic magazine-style version of RVT.com puts our inventory in the hands of thousands of RVers with an interface that allows the RV Shopper to quickly and easily ‘flip’ through RVs for sale in his/her region,” said Shawn Friesen, RVT.com marketing director. “It is the most enjoyable and convenient way to shop for RVs online, and will generate more quality leads for our RV dealer, industry and individual advertisers.” The new app will be available for download from iTunes later this month.

RVT.com has also placed its extensive inventory of RVs for sale on the new Facebook Marketplace to provide hundreds of thousands of additional RV Shopper visits, adding online exposure for RVT dealers and private sellers and generating thousands of additional leads. Facebook currently has more than 500 million registered users, and half those users log on to Facebook every day. There are approximately 150 million registered Facebook users in the U.S.

To provide the most targeted online display and banner advertising in the industry, RVT.com has employed Google DFP (Dart for Publishers) to enable RV dealers, manufacturers and industry-related companies to target RV shoppers by geography (city, state or region), by RV make or model, or by shopper-specified keyword. The RVT.com Ad Network currently serves more than 20 million ad impressions each month to RV shoppers.

“With the addition of these robust new online marketing tools, RVT.com now provides dealers and private sellers of RVs for sale with the most dynamic and powerful marketing presence on the Internet,” said Friesen. “RVT.com remains committed to bringing RV buyers and sellers together by harnessing the power of emerging Internet technologies to make it easier to buy and sell RVs online.”

Earlier this year, RVT.com introduced its RVT.com Mobile iPhone app that put all the features and functionality of its industry-leading RV classifieds website directly in the hands of RV buyers, sellers and dealers. The free iPhone app is available for download here on iTunes.

At RVT.com, sellers have the option to list their RV until sold, with powerful exposure options. All paid ads are optimized for search engines and social networks, and include photos, video and unlimited text.

Enhanced listing options are also available. The site provides an online ad generator so posting an ad and photos is simple and streamlined, and the RVT Price Checker searches the entire site’s inventory to provide high, low and average prices by vehicle make and model.

For dealers, RVT.com offers a Dealer Management Interface that allows dealers to easily upload and change multiple ads, track email leads and monitor traffic. Multiple listing accounts are available for a low monthly fee. RVT.com can also receive inventory from a dealership’s existing database.