RVT.com Announces RV Shopper Traffic Up Over 30 Percent in 2012; Mobile Shopper Visits Increase More Than 150 Percent
RVT.com reports that visitor traffic for its industry-leading Internet classifieds for new and used RVs is up 32 percent in January 2012 over the prior year, and that RV shoppers that accessed the site via mobile devices rose by more than 150 percent.
Sumas, WA (PRWEB) January 31, 2012
RVT.com, the leading Internet classifieds ad site for new and used RVs for sale, travel and 5th wheel trailers, motor homes and campers, reports that its RV shopper traffic has increased more than 30 percent in January 2012 as compared with one year prior, and that RV shoppers that visited the site from mobile devices increased by more than 150 percent.
RVT.com also reported that U.S.-based website traffic increased 30 percent year-over-year from 2010 to 2011 and website traffic from Canada was up a significant 40 percent. In total, users accessing the RVT.com site from mobile devices increased 152 percent from 2010 to 2011, and those visiting the site using iPhone and iPad apps increased 272 percent.
According to recent Nielsen research, 46 percent of U.S. mobile customers own a smartphone, and the number of smartphone owners using the mobile Internet has grown 45 percent since 2010. The Pew Research Center’s Internet and American Life Project reported that the share of U.S. adults who own tablet computers nearly doubled from 10 percent to 19 percent between mid-December 2011 and early January 2012.
“The current state of the RV market combined with RVT.com’s extensive search engine optimization, social network marketing and mobile friendly content has caused a significant increase in visitor traffic,” said Shawn Friesen, Vice President of RVT.com. “We’ve made it simple for RV dealers and industry to reach customers via the Internet – especially through Google Search, Facebook and on mobile devices such as the iPad, iPhone and other smartphones. This in turn drives up inventory, which brings more RV buyers to RVT and ultimately results in more sales. If the current traffic trend continues, 2012 will be another record breaking year for our site.”
Friesen also noted that RVT.com had a 20 percent increase in RV dealer subscribers and a 25 percent increase in online inventory posted by dealers and individual owners.
Currently, RVT.com showcases over 50,000 new and used RVs for sale and generates more than 500,000 U.S. and Canadian consumer visits per month, making it North America’s premier RV marketplace.
For more information, visit RVT.com.
RVT.com is North America’s leading RV Classifieds provider and part of a larger network of RV related websites with over 600,000 monthly unique visitors, showcasing over 50,000 new and used RVs for sale by owner and dealer. Built on a platform of Bringing RV Buyers and Sellers Together, RVT.com has assisted in the sale of over 50,000 RVs since 2002, and currently hosts inventory for over 500 RV dealerships.