RVT.com Reports 13 Percent Jump in RV Shopper Traffic; New Self-Serve Advertising Option Spurs Industry Interest

RVT.com reports that visitor traffic for its industry-leading Internet classifieds for new and used RVs is up 13 percent over 2010; the website has also added a new self-serve advertising option that allows RV dealer and industry advertisers to purchase and manage banner and display ads more quickly and easily.

Sumas, WA (PRWEB) February 23, 2011

RVT.com, the leading Internet classifieds ad site for new and used RVs for sale, travel and 5th wheel trailers, motor homes and campers, reports that its website visitor traffic has increased more than 13 percent over 2010, and has added a new self-serve advertising option that allows industry advertisers and dealers to purchase, manage and track their online banner advertisements more quickly and easily.

Currently, RVT.com generates more than 300,000 unique visitors and four million page views per month, making it the leading source for RV buyers, sellers and dealers. Visitor demographics for RVT.com include:

  • 57 percent male;
  • 55 percent have household incomes of more than $75,000/year;
  • 59 percent are college or post graduates;
  • 80 percent of visitors are shopping for an RV.

In addition, RVT.com has teamed with iSocket to provide RV dealers and industry advertisers with a quick, convenient way to select an exceptionally targeted online display ad package and easily set up an ad. Advertisers can now order and start premium campaigns in minutes – targeting any demographic by geography or type of RV -- and buy, manage and track multiple campaigns from one page, all at no extra cost.

“The rise in website visitors to RVT.com is welcome news for RV sellers, dealers and the industry. This increase tracks with reported industry trends that show the rising release of a pent-up demand for new and used RVs among consumers,” said Shawn Friesen, RVT.com marketing director. “Our primary job is to make it easier for RV buyers and sellers to find each other, to connect the RV industry with the RV shopper and vice versa. We are constantly innovating to this end.”

In December, RVT.com introduced the new RVT.com Buy & Sell Magazine for iPad, a dynamic tablet-formatted digital magazine that allows RV shoppers to browse or search RVT.com’s entire inventory of over 45,000 new and used RVs for sale from more than 450 RV dealers and thousands of private sellers. The free iPad app is available for download here on iTunes.

RVT.com’s Mobile iPhone app puts all the features and functionality of its industry-leading RV classifieds website directly in the hands of RV buyers, sellers and dealers. The free iPhone app is available for download here on iTunes.

About RVT.com
RVT.com is North America's leading RV Classifieds provider and part of a larger network of RV related websites with over 500,000 monthly visits, showcasing 40,000 new and used RVs for sale by owner and dealer. Built on a platform of Bringing RV Buyers and Sellers Together, RVT.com has assisted in the sale of over 45,000 RVs since 2002, and currently hosts inventory for over 450 RV dealerships.

Get Adobe Flash player