Traffic + Inventory = Sales. It’s a simple equation and one of the basic tenants of successful online advertising in any product market, particularly highly-competitive new and used RV sales. Every day, more than 15,000 motivated RV shoppers visit to check out the latest RV listings.  While savvy RV dealers understand the power of the Internet to expand marketing reach, increase customer traffic and drive sales, if they’re not addressing two critical issues, they may not be gaining maximum sales potential from their online ad campaign.

To hone their competitive edge online, RV dealers… >>Continue to Full Article