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Young RV Buyers Drive RV Industry in New Directions

Posted by on Jun 21, 2010

Younger, first-time RV buyers are driving the RV industry in new directions. Meeting the demands of younger, environmentally-conscious, budget-conscious RV buyers has accelerated the RV industry’s development and adoption of green technology, light-weight construction materials, energy-efficient innovations and novel design changes that maximize living and storage space.

RV ownership is not longer limited to silver-haired seniors. People aren’t waiting for their Golden Years to embrace the RV lifestyle. They want to explore the country while they’re young, active and healthy. Today, more RVs are owned by people aged 35 to 54 that any other age group; and people under 35 comprise the fastest growing group of RV buyers.

The rise of remote workers, Internet entrepreneurs and home schooling coupled with recession-fueled economic concerns and the challenging job market are changing America’s job scene and our housing choices. America is on the move. The life-long career jobs and neighborhood schools that have always attracted families to put down roots in a community are giving way to a new, more mobile era. Americans are finding unique advantages in embracing the flexibility, freedom and economy that RV living and RV traveling offer.

The influx of younger RV buyers concerned about environmental and economic impact has resulted in recreational vehicles that are lighter-weight, more fuel-efficient, more eco-friendly and more luxurious than ever before.  Online shopping makes these innovative RVs available to RV buyers across the country.

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